– Becoming aware of your target audiences Once you found your shtick, begin doing research on what type of people would watch you on television or be eager to meet you in person. Who follows you on Instagram? Who comments on and likes your posts? This is your audience and your market. Think outside of the box here as well. …
Developing a Marketable Brand, Part 1
What is your image? Your image is what people see when they walk past you on the street. It’s what they feel when you introduce yourself to them. It’s what they get from the presence you have online and in general media, and the character they get to know through your performance. Many people have the wrong idea of …